Gross Profit Formula:
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Gross Profit Percentage is a financial metric that shows what percentage of revenue exceeds the cost of goods sold (COGS). It's a key indicator of a bar's financial health and pricing strategy.
The calculator uses the Gross Profit formula:
Where:
Explanation: The formula calculates what percentage of each dollar earned remains after accounting for the direct costs of products sold.
Details: Gross profit helps bar owners understand their pricing strategy, control costs, and measure operational efficiency. A healthy bar typically maintains 70-80% gross profit.
Tips: Enter total revenue and COGS in dollars. Both values must be positive numbers, with revenue greater than COGS for meaningful results.
Q1: What's a good gross profit percentage for bars?
A: Most successful bars aim for 70-80% gross profit. Below 60% may indicate pricing or cost control issues.
Q2: What should be included in COGS for a bar?
A: Include alcohol costs, mixers, garnishes, and any other direct costs of products served to customers.
Q3: How often should I calculate gross profit?
A: Monthly calculation is recommended to track trends and identify problems early.
Q4: Why is my gross profit percentage low?
A: Common causes include underpricing drinks, over-pouring, theft, or rising supplier costs.
Q5: How can I improve my bar's gross profit?
A: Strategies include adjusting prices, controlling pour sizes, reducing waste, and negotiating with suppliers.