Margin Formula:
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Margin percentage represents the percentage of revenue that is profit after accounting for the cost of goods sold. It's a key metric for understanding business profitability.
The calculator uses the margin formula:
Where:
Explanation: The formula calculates what percentage of the selling price is profit after covering the cost.
Details: Understanding your margin helps in pricing strategies, financial planning, and assessing business health. Healthy margins vary by industry but generally should cover all business expenses beyond just product costs.
Tips: Enter the selling price and cost in dollars. Both values must be positive numbers, and selling price should be greater than cost for a valid margin calculation.
Q1: What's the difference between margin and markup?
A: Margin shows profit as percentage of selling price, while markup shows profit as percentage of cost. They represent different perspectives on pricing.
Q2: What is a good margin percentage?
A: This varies by industry, but generally 10-20% is considered good, while 5% might be typical for high-volume, low-margin businesses.
Q3: Can margin be more than 100%?
A: No, since cost can't be negative, maximum margin is 100% (when cost is zero).
Q4: How does margin relate to business profitability?
A: While important, margin doesn't account for operating expenses. Gross margin shows product profitability, while net margin shows overall business profitability.
Q5: Should I use margin or markup for pricing?
A: Margin is generally more useful for understanding profitability, while markup is often used for initial price setting.